The consuming vision of my life is how to make a billion Coca Colas ago be this morning.

In 1980, Roberto C. Goizueta became the president and CEO of Coca Cola International. He was the president until his death in 1997, when he died of cancer. In late 1996, while speaking to the Chicago Business Club in downtown Chicago, he stated these interesting facts some research had discovered:

ìA billion hours ago, life began on earth. A billion minutes ago, Christianity emerged. A billion seconds ago, the Beatles appeared on the Ed Sullivan Show. A billion Coca Colas ago was yesterday morning. Right now, the consuming vision of my life is how to make a billion Coca Colas ago be this morning.

Now thatís the spectacular power of a vision for, of all things, sugar water. Imagine what could happen if we, as followers of Jesus, became as focused and passionate about doing what Jesus commanded:

. . . Go out into the highways and hedges, and compel them to come in, that my house may be filled.  (Luke 14:23 KJV)

We need visionary leaders, risky lovers and movement shapers. We need men and women who see the gospel as the only enduring hope for our neighborhoods and cities

Todayís need is for Renegades (people who are willing to push back against conventional wisdom) with visions of practical ways to restart the revolution. I heard Ravi Zacharias say once, ìThere are no movements moving ahead without someone at the head moving them.î Welcome to the Revolution my renegade friend join me in this aspiration:

I consider my life worth nothing to me, if only I may finish the race and complete the task the Lord Jesus has given me the task of testifying to the gospel of God’s grace” (Acts 20:24, NIV).

Leave a Reply

Your email address will not be published. Required fields are marked *